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A digital marketing training course (check out our special digit
Byrayw
Although LinkedIn is smaller than other social platforms like Facebook, it’s more effective for generating traffic, attracting qualified leads, and acquiring customers.
Byrayw
Though more and more companies are now using social media to attract clients and convert sales, email marketing is still the most effective sales tool by accounting for
Byrayw
With the wide variety of Twitter tools available today, marketers often have difficulties determining the ones most suitable for their needs. Here are three effective Twitter tools you can use, and why we like them:  
Byrayw
Every time you share a piece of content online, you are creating an additional opportunity to connect with prospective clients. Your content lets you establish thought leadership and evoke the audience’s interest in your brand.
Byrayw
Rachel Thexton is a Partner at Dunn PR, a Vancouver-based PR agency. Here are her experiences and thoughts on the PR industry:   
Byrayw
Finding suitable digital marketing metrics that truly reflect your initiatives can be challenging for beginners. Here are 3 tips for narrowing down the metrics you really need to track for your marketing programs:
Byrayw
Google announced on Tuesday on its Inside Adwords blog that the company is rolling out “flexible conversion counting”.
ByJohann Berriet
When was the last time you used metrics to measure your marketing performance? Were you able to discover any insights? Here are 3 metrics that are killer when it comes to helping you evaluate marketing efforts:
Byrayw
Are you looking for ways to create compelling content without exhausting yourself? Do you feel clueless on what you should write next? Here are 5 easy tips to create content when you don’t have the slightest clue: 
Byrayw

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